Like any job that requires a trade printer, there are numerous factors to consider when it comes to high-volume label and sticker printing.
Here we dive into the a few considerations for print resellers and brokers to achieve the best outcome on this growing market sector. From material selection, to design and application considerations – we touch on it below.
Material Selection for High-Volume Label and Sticker Printing
One of the most critical decisions when printing labels and stickers is choosing the right material. The material used can greatly affect the appearance, durability, and functionality of the labels. Some common options include paper, vinyl, polyester, and polypropylene. Each material has its advantages and disadvantages. Some materials also don’t lend themselves to high-volume label printing due to fragility or useful life.
For instance, paper is affordable and versatile but lacks the durability of vinyl or polypropylene. Your choice should largely depend on the product’s environment, lifespan, and exposure to elements such as water, UV light, or chemicals.
At Mediapoint we can also offer high quality BOPP for stickers. This opens up a range of applications and extends the effective life of labels. So, no matter what the end user requires – you can make it happen!
Label Design Considerations
The design of your labels and stickers is another crucial factor to consider. Ensure that the design is clear, readable, and eye-catching, especially for product labels that serve as a vital marketing tool. It’s also important to consider color consistency.
Different print shops use different colour models like CMYK or Pantone Matching System (PMS). Understanding the differences between these models will help ensure your design colours match your expectations.
With the aforementioned BOPP, we can now even offer White ink printing which can really make things POP. White ink enhances CMYK colours, making them solid and vibrant. You can see the difference in the image below:
Sticker Adhesive Options for High-Volume Label Printing
The type of adhesive used in your labels and stickers is another key consideration. Some adhesives are designed for permanent application, while others are made to be removable or repositionable. The choice of adhesive should depend on how and where the label or sticker will be used.
For example, if you’re printing labels for food packaging, you’ll likely need an adhesive that can withstand refrigeration or freezing. If you’re creating stickers for a display or installation that might be moved – you’ll want to use a weaker adhesive (or have duplicate stickers prepared).
Size and Shape of Stickers
The size and shape of your labels and stickers can greatly influence their cost, effectiveness, and design. If your labels are too large or small, they may not fit properly on the product. Irregular or complex shapes can also present challenges during application, particularly if the labels are to be applied by machine.
At Mediapoint we have the largest range of options when it comes to sizes and shapes of stickers. That means resellers can offer their customers high-volume label printing without worrying about whether they can deliver. Artwork can be submitted and proofed online making high volume label and sticker printing a breeze. Our order portal will provide instant notification that the sticker shape / size can be produced.
To view our range of label and sticker options (and live pricing) simply register for an account today.
Biaxially Oriented Polypropylene (BOPP) is an incredibly durable plastic – making it perfect for printing applications. We discuss the benefits below.
When it comes to label and sticker printing, picking the right material is a key consideration. One option that consistently outperforms others is Biaxially Oriented Polypropylene. This material, known in industry circles as BOPP, offers great durability, flexibility, sustainability and cost-effectiveness.
It’s also a tried and tested material that’s been around for several decades. Even if you didn’t know the name – you’ve likely encountered something printed using BOPP. So, let’s dive into why clear BOPP should be a go-to material of choice when printing labels and stickers..
BOPP is Designed for Excellence
In simple terms, BOPP is a plastic film stretched in two directions during production. This dual-direction orientation increases BOPP’s strength and flexibility. That gives it superior characteristics that make it a cut above the rest for various applications. Perhaps the most common is for labelling and packaging – where it provides a canvas for incredible clarity of print and eye-catching colour.
The benefits don’t end there:
- Firstly, BOPP is a printer’s dream. Whether water-based or solvent-based inks are required, BOPP labels can handle it, delivering crisp, clear images and text. It can even handle white ink with clarity – something unique in label printing.
- BOPP is particularly resilient – it can stand up to water, oil, a variety of chemicals, and UV light, making it suitable for both indoor and outdoor applications. That’s why most labels on goods exposed to challenging conditions (like in kitchens, bathrooms, or outdoor environments) use this material.
- There is also versatility when it comes to the overall appearance of a label / sticker. It can produce crystal-clear labels for see-through packaging or opaque labels for designs that require a solid colour backdrop.
Comparing other Label Materials with BOPP
So how does this material stack up against the common alternatives you’ll find listed at print shops?
Paper labels are generally cheaper to produce but they just can’t compete with BOPP’s resilience to water, oil, and other harsh conditions. Even better, BOPP stickers are more tear and scratch-resistant than paper alternatives. The useful life of paper is also far shorter than this plastic alternative.
Vinyl stickers have become more and more popular in recent times. It’s likely that the brand stickers you see adorning many laptops and cars are vinyl. This material also holds up pretty well over a longer term – however BOPP still edges it out on durability. Despite being thinner, this plastic doesn’t compromise on durability or strength, and in fact – it makers it easy to cut, peel, and apply.
BOPP Stickers and Label Printing At Mediapoint
With its strong features, versatility, and competitive edge, it stands as a top choice for labels. As we strive towards a future where resilience, functionality, and sustainability are more important than ever, BOPP continues to demonstrate its value. We can help you unlock its potential and produce the best quality stickers the best prices.
In fact we recently installed Australia’s finest printing equipment for label and sticker printing. This advanced piece of kit, complements our expertise and can handle all your BOPP printing needs. Whether you need only a handful of labels or are looking to cater to organisations requiring large quantities, Mediapoint is your go-to trade printer.
Create an account today to access trade pricing on stickers and labels. Click here to get started!
At Mediapoint, we’re thrilled to announce the addition of white ink printing on Clear BOPP, available both on sheets and rolls. Our state-of-the-art Durst Tau printer utilizes UV White ink, allowing us to print an impressive 900 square meters of white ink per hour.
But why is white ink so important? Well, when it comes to printing on dark backgrounds, white ink plays a crucial role in achieving solid, vibrant colors. By incorporating white ink alongside CMYK, we can make your designs truly pop. To illustrate the difference, take a look at our real-world examples below.
In the first photo, we’ve placed a sample sticker with white ink on a standard window, while a standard CMYK label without white ink serves as a comparison. Notice how the white ink enhances the CMYK colors, making them more solid and vibrant, whereas the non-white ink sample appears washed out and barely visible.
To ensure the best results, we recommend positioning your white ink slightly offset beneath the CMYK layer. This adjustment helps align the colors and eliminates any visible white edges, resulting in a seamless and professional finish.
Even on a dark black background, our white ink remains strong and impactful compared to other digital inks. You can trust that your designs will stand out brilliantly, leaving a lasting impression on your audience.
We’ve also received inquiries from resellers about covering text or images. In the image above, you’ll notice the combination of CMYK with white ink underneath, as well as an example of white ink solely covering black text. It’s important to note that this technique does not provide complete blockout coverage; some showthrough may still occur.
With our white ink printing capability, you can unlock a whole new level of creativity and visual impact. Get in touch with us today to explore the possibilities and elevate your print reselling business to new heights.
To register to our Orders system and get pricing on White Ink Labels for your customer, Register Here.
We’re introducing flat fee shipping for trade large format printing – read on to learn how to claim this fantastic deal.
We are regularly speaking with. and listening to the feedback of, our print resellers and brokers. Over the last few years a consistent pain point has been varying shipping costs. Particularly when it comes to shipping large format printing ordered through our PrintIQ system.
So we’re introducing something that is sure to make life easier (and make savings bigger)…
FLAT FEE SHIPPING TO CERTAIN METRO AREAS
We have introduced flat fee shipping for large format printing to certain metro postcodes within the following cities:
PARAMETERS ON FLAT FEE SHIPPING FOR LARGE FORMAT PRINTING
Of course, we need to make this deal fair and equitable for all parties. So there are a few requirements to claim flat fee shipping for trade large format printing from Mediapoint.
- Flat fee is available for board jobs under 150cm x 120cm in size.
- This freight method uses budget carriers such as Couriers Please and TFM in postcodes they are strong in.
- Please note we do not guarantee a date of delivery with this freight method. Unfortunately it is out of our control. There will be no recourse action on any deliveries until 21 business days after the date of dispatch. We do however, expect that this issue would only occur in rare instances.
HOW TO ACCESS
When quoting in PrintIQ, any postcodes and job sizes which fit into these parameters will default to the new ‘Economy – Road‘ option. This is the option for flat feee shipping for large format printing.
If you do not want this to apply you will need to select an alternative freight option.
If you have any questions about this new freight option please email us on email@example.com
The purchase of the Durst Tau by Mediapoint isn’t just exciting for us – it’s good news for Australian print resellers. This state-of-the-art printer is designed to print a plethora of products at a high quality and high volume. We’re particularly excited to finally be able to offer labels on rolls from day one of operation. This adds a new capability (and product) to our ever-expanding facility and means quick, efficient printing of stickers / labels is more accessible than ever to the Australian market.
Resellers Can Take on Bigger Orders for Labels on Rolls
Adding another product line – particular one that is in high demand – is another way we’re helping print resellers to scale their business.
By investing in the Durst Tau, Mediapoint is enabling customers to optimise their workflow, fill production gaps and offer affordable label printing to their customers. Thanks to the ability to print on a wide range of materials, print brokers can offer their customers a wide range of sizes and styles. Plus, as it will be the first in Australia to be fully automated (and integrated with our existing systems) significant savings can be passed on.
So not only are we quadrupling our print capacity overall, we can now offer sticker and label printing at a competitive rate, with the fastest turnaround.
Keep an Eye Out for Labels on Rolls In Our New System
When the printer is up and running, resellers can register into our new Orders system and can simply log into our self-serve portal to order. As usual, you can expect live, 24/7 quoting and quick turnaround on all label orders.
Resellers won’t have to wait around with an industry-leading 2-day turnaround on any labels on roll orders. Increased margins, reduced turnaround time and the ability to onsell high-volume label printing will give our partners a competitive advantage.
Not to mention that it could lead to new customers, whilst offering more value to their existing clients. Whilst label / sticker printing may seem like an innocuous addition, it will allow Mediapoint and our customers to maximise their value proposition.
Want to Be First In Line?
This is significant step-forward for us and Australian print resellers. If you’d like to be one of the first to offer and order labels on rolls with all the usual benefits of trade printing – register your interest here.
By watching the above video, you can get an overview of the full process we use at Mediapoint for Colour Matching.
Put Pantone C colours in your files
It is important that in your files you only put Solid Coated Pantone colours in your file. Our profiles will detect this and do a spot replacement to the closest possible match.
If you are using CMYK values or another type of Pantone colour, our profile will not detect this and do the spot replacement.
Picking A Pantone Colour
When picking a Pantone colour, it is ideal to use a Pantone Bridge Book.
A Pantone bridge book as the actual Pantone colour on the left-hand side as well as the closest possible match in a 4 colour digital printing process on the right hand side. The right-hand side is the closest colour we can hit to the Pantone colour and is what our profile aims to replicate.
If You Need an Exact Match
If you have an ultra-fussy customer and needing exact colour matching the only way to this is to get a match off a colour chart printed on the exact same press and stock as the job you will be printing.
If you have these requirements speak to us about organising a time to be able to match off one of our charts.
What If You Want to Check the Colour Before The Main Job Is Printed?
At Mediapoint we offer free printed samples on order over $1000+GST. For orders under this limit there is a $40+GST. This will give you piece of mind before the main order goes through.
Why Can’t Some Colours Be Matched?
With digital printing we are limited to using 4 (CMYK) and 6 (CMYKLcLm) Inks to make a colour. Pantones are made using 16 colours. These extra colours are needed to create a wider ink colour gamut to hit certain pantones.
Even with 4 and 6 coloured inks to use we hit a very high colour score which we calibrate regularly.
It is also important to note that on our Flatbed Printer, we print with an Uncoated UV ink which has a lower colour gamut than glossy colours and ink.
Find out more about the products we offer with colour matching.
We are constantly asked what the best mesh banner stock is for mesh fence panels & fence mesh banners. Being a trade printer and having a lot of knowledge in this area we know that one size does not fit all when it comes to the best type of material for fence banners.
We understand that being tied into one way or one stock is not suitable when it comes to all of the solutions you will need to provide for fence mesh banners. See below for the range of different fence banner materials used and in what scenario they are used in.
PVC Vinyl Fence Banners
This stock is suitable for fence banners needing a more solid construction. As it not perforated the whole image is printed and lands on the material, the whole image is shown. So the benefit here is for anyone who wants the maximum impact of their mesh fence panels as the most punchy print is visible. As it is a heavier stock (we offer a 510gsm), it also means the banner is going to be more durable over time.
On the other hand, as this has a solid construction, it naturally does not allow any wind flow through the banner. Because of this in high wind flow area’s the banner may tear over time or cause temporary fences to fall over. Some companies use wind slits to combat this but in our testing, we have found that this weakens the banner and can cause tearing.
12×12 PVC Mesh Fence Panels
As this is a tight-knit mesh it is often referred to as a ‘premium’ mesh. Because of this more of the image is shown on the print so there is less show through compared to other mesh options. This stock typically comes in a 280gsm weight so it has a solid tensile strength. Because of the above, this stock is used more for smaller fence mesh banners as the better print visibility and strength on a smaller banner is good in most instances. It also has the longest life in outdoor conditions than other mesh options.
On the flip side as this is a closer knit mesh, the compromise comes with the amount of air flow through the fence mesh panels. In high wind loads, this stock can turn into a sail as not all of the wind can flow through the banner. So typically a strong fence or install is needed when installing these banners. As this stock is made of PVC, as the dyne level of the stock drops, UV ink is susceptible to fail on this stock. At Mediapoint we print on latex inks to avoid this issue. And the inks are more environmentally friendlier as an added bonus.
6×6 PVC Fence Mesh Banners
Often considered a more ‘open’ mesh this stock is perfect for longer fence mesh banners. The reason being is the stock is constructed with a 180gsm makeup which allows the most air permeability compared to any other PVC mesh fence panel options. What this means is this stock allows the most wind to flow through it which is suitable in high wind loads where there is a risk of the banner turning into a sail. This can potentially cause the banner to tear or a fence to fall over.
The compromise with this stock though is due to the more open makeup of the stock, less of the print is visible. This really dulls down any colors and you are not able to get any vibrancy on any colors because of this. We also avoid the issue of ink failing on this stock by using latex inks. With UV inks, as the stock ages, there is a risk of the ink coming off. Latex inks do not have this issue and have the added benefits of being more environmentally friendlier as well.
Shade Cloth has the benefit of being considered the ‘cheapest’ option of the fence banners range. It is often constructed of cotton or HDPE Mesh depending on the supplier. The print quality is decent as the knits are closer together.
Where the compromise is on this stock comes down to the type of print, finishing, and strength of the product. This type of stock can typically only be printed with less environmentally friendly solvent inks. This is not as safe as the latex inks that we use. This stock also comes pre-finished with buttonhole edging. This is nowhere near as strong as hemming and eyeletting which will cause banners to tear after a bit of wind exposure. As this stock is a closer knit it does not handle wind load like a more open weave mesh to does. This is why it is considered more of a short-term banner mesh panel option. At Mediapoint, we do not offer it because of these factors and recommend our customers to look at a more open weave mesh which is not too different in price point. But it provides a host of added benefits.
As this stock is constructed with polyester, it is often considered as a fabric mesh. Typically it has a 115gsm weight, it is the lightest option out of the mesh fence panels material outlined in this post. This makes transporting this stock the easiest out of all of the options here. Due to the makeup of the threads, a lot of the print can be shown which makes this a fairly punchy print stock. This stock is often used for outdoor events.
As it is a fabric through, it can only be printed with a dye sublimation process. This is great for producing a punchy print but it is also only a short-term outdoor ink solution. Also as this is a fabric it needs to be sewn for the hem which is often a costlier process. Being a fabric as well it naturally will only hold up short-term outdoors.
If you have any queries about which stock is best for your customers mesh fence panels and fence banners, then have a chat to us if the above is not clear. Also don’t forget to checkout our pricing product to get instant online pricing about some of the options we offer from the above.
We have added a whole heap of new banner finishing options in Mediapoint IQ. Watch the above video to get more on this or keep reading the below.
More Banner Finishing Options
Under additional finishing in our PVC Banner product, we have added more finishing options for you. We have taken our most requested custom finishing options and added it into the system. What this means is our automated prepress process will automatically place your eyelets for you in these positions.
Do You Need Custom Banner Finishing Positioning?
If you need custom eyelet positioning and it is not on the list, then we still have you covered. In our additional finishing options, there are 2 types which will allow you to achieve this:
-Rope & Eyelets Custom Locations with Welding
-Banner Eyelets Custom Locations & Welding
But if you proceed with these options you will need to set up your artwork correctly. Please read the below steps and please setup your artwork correctly or we will reject your artwork.
How To Setup Your Artwork
If you select any of the custom options for eyelets then you will need to set up your artwork for us with the eyelet marks. Our prepress software will not be able to do this for your banner finishing.
So, if your artwork is 2000mm x 1000mm, you need to ensure your trim box is this size with 3mm bleed around.
For your eyelet positioning, you are to set up a 3mm dot with the center of the dot 26mm in from the edge of the trim box.
If your artwork is not set up with the dots, and you select the custom eyelet positioning option, then we will reject and request the artwork to be set up correctly.
If you have any questions about this then please feel free to drop us an email.