At Mediapoint we see hundreds of pull up banner designs yearly. We have found that there are just a few simple things you need to consider when designing your artwork for this great product.
Pull Up Banners Design
Firstly be careful with colours. Limit the colours you use and try to use colours which match will to achieve the affect you need. A light colour on a dark background always stands out well and vice versa.
Secondly limit the amount of images you are using. Most of the time it is better to use one bigger image as opposed to a bunch of smaller images. This will create a focal point on your banner. With smaller images your eye can get lost with all of the information.
Thirdly and probably the most important point is to get your point across concisely. People don’t stand and read a retractable banner. They take 2 or 3 seconds to have a look at it. So what is your call to action? If you are talking about a product keep it to very short points and use images where possible. Slabs of text should be kept to promotional material you hand out.
The final point to a great pull up banner design is to know where to layout everything. Your eye will start from the top of a pull up banners and start going down. So it is important to put your important information in the right spot (preferably the higher the better).
If you have any more queries please feel free to upload your design and speak to one of our consultants for any recommendations. Find out more about pull up banners on our retractable banner page.
