This entry is about Freenet Warehouse, who regularly comes to us to have their C-Tick stickers printed on our Premium Sticker range.
Our Premium Stickers are made with both material and ink rated for at least 3 years use outdoors, meaning that that are waterproof and UV (fade) resistant. This particular type of sticker offers great versatility and can be used in a wide variety of application.
There stickers present us with one main challenge, a small size sticker. There stickers measure in at a tiny 25mm (W) x 8mm (H), and have very little inner bleed.
Almost all cutting made by automated machinery isn’t perfect, and can deviate from the cutline (where the stickers should be cut) by up to 1-2mm. We recommend placing any important elements or details at least 2-3mm away from the inside of the cutline, just in case the cut isn’t spot on.
We refer to this area of 2-3mm as ‘Inner Bleed’. ‘Outer Bleed’ is also needed around the outside of the cutline for the same reason, but isn’t as critical. Outer Bleed can easily be applied post design and preprint, whereas Inner Bleed should be taken in consideration during design.
Bleed setup is essential in professional printing, as it allows room for any deviation that may occur when cutting. Without adequate bleed and depending on the design, an off cut can lead to an unappealing sticker (as it may appear lop sided), or having important information simply cut off and no longer being displayed on the sticker.
Unfortunately for Freenet Warehouses stickers, there design doesn’t allow for this appropriate inner bleed. Our production staff pays extra attention when cutting small size stickers to ensure the stickers are cut properly, and come out looking brilliant.
These stickers came out looking perfect, and the customer was very pleased with the final result. I’m quite confident Freenet Warehouse will keep returning to us in the future.
For more information on our sticker range, check out our Stickers page or send us an email at info@mediapoint.com.au
