Coming close to Christmas time, at Mediapoint, we wanted to do something special this year to treat our valued costumers and friends at this special time of year. Being the only female and designer in the building naturally this was a job for me. Getting organised was the first step, deciding what we where going to do then making sure everyone knew what was going on and making sure it ran smoothly. The first date I booked in for everyone was our Christmas card photo shoot day, where we all dressed up as either Santa, Mrs Santa Clause, an elf, a Christmas tree or the Grinch! When we finally had an hour to spare during our busy printing schedule, we posed and had some fun during the process and in the end I had plenty of shoots to pick from for the Mediapoint Christmas cards.
For the Christmas cards we needed a DL size card (one sided), this size is generally the best for postage, and luckily enough we supply these ourselves. In regards to the design of the cards I simply just wanted it to be festive (hence the red colour) and to focus on the photo of the Mediapoint team in the front since we put so much effort in dressing up. After I finished the design for the card, it was not long after that I had 500 cards ready for me to hand write and ship out… Funny enough I got a small taste of what Santa really feels like every year dealing with all does names!
To our special supporters of Mediapoint we had a little surprise for them stuffed in their package. So this means that the packaging for the little gift had to be made presentable so I quickly wiped up a bow sticker design to wrap around the black box as a final touch to the gift box. Using our premium gloss sticker material, a contour cut was used for the sticker and for a faster turn around time they were made sheeted, this gave me an easier way of peeling them off the backing paper and applying each sticker to its own individual box. I was very pleased with the results and I was glade to hear that our special supporters appreciated the gesture and the thought.
Now as for the final touches, besides having to hand write 500 Christmas cards, because we wanted them to be personalised not simply a generic message, I also used eco friendly paper envelopes with a brown texture trough them as a contrast against the bright red card… Labelling, stamping and return addressing each envelope with both a personalised card and a Mediapoint calendar inside had to have been a team effort, however, I was simply glade to have gone through them all and finally have them all posted in time!
Over all being a printing business it was defiantly handy having my stickers printed as efficiently as I organised the Mediapoint Christmas cards and gifts for the year…
