Car Wraps are fast becoming more and more popular around Melbourne. In the United States car wrapping is popular and the norm for standard car signage. The reason for this is that it has been more widely accepted and the costs are well known.
However in Melbourne and Australia the pricing for car wraps is still unknown and it is seen to be expensive. An effective partial car wrap can cost anywhere between $1000-2000 where a full wrap can be anywhere between $2500-4000 depending on the car.

Car Wraps Melbourne for Axima
If you break it down this is not a great cost compared to other advertising. A car wrap will last 3-4 years so if you break down the cost of a car wrap it is under $1000 a year or under $20 a week. $20 a week for advertising in your local area is peanuts compared to Yellow Pages and other directories. Thousands of potential local customers will see your car wrap advertising every week and people will get to know your company by seeing your car.
You can further leverage this branding by exposing your vehicle in areas where the council would not normally let you put signage. By parking in a prominent area in front of your place of business will get your location known by the general public. Because your message is on wheels there may be less of a need for permits around your premises.
Even though this craze is yet to take off in Melbourne, companies which adopt this are starting to reap immediate rewards. The public in Melbourne are still amazed by wraps and are not desensitized like our American counterparts. Melbournians still stop to look at a wrap in awe. In the mean time you can capitalize on your wrap by placing a photo of it in your marketing materials. Let’s face it, everyone wants to see something custom and unique and a wrap is a way of doing this which will pay off in the future.
We have more information on car wraps in the vehicle advertising section. If you have any queries on getting a quote please feel free to email us. The great thing about wraps is we can fit a design to your budget and we can handle all of your car fleet wrap needs from our own designed premises for installations.